Author
Sarah Mitchell
Cut Flower Care & Arrangements
Professional florist with 12 years of experience. Founder of Bloom Studio, New York.
11
Articles
Articles by Sarah Mitchell
The Ultimate Flower Gifting Guide for Every Occasion
Not sure which flowers to gift? This comprehensive guide breaks down the perfect flower for every occasion: birthdays, anniversaries, condolences and more.
Flower Names: The Ultimate Quick Reference Guide
A quick reference guide to the 10 most important flower names: with pronunciation, meaning, and the occasions they're best used for.
Top 5 Most Popular Flowers in the US (Ranked by Sales)
The top 5 most popular flowers in the US: ranked by annual sales, search volume, and florist recommendations. Find out which flowers dominate every occasion.
What Are the 10 Most Popular Flowers? (2026 Guide)
Discover the world's 10 most popular flowers: from classic roses to exotic orchids: and why they top every florist's bestseller list year after year.
Names of 20 Flowers: A Complete Visual Guide
Learn the names of 20 beautiful flowers: from everyday roses to rare exotics: with descriptions of each bloom's colour, season, and meaning.
How to Keep Your Roses Fresh for 2 Weeks
Discover pro-florist secrets to extend the life of your rose bouquet: from water temperature to stem trimming techniques that really work.
Best Flower Shops in New York City: A 2026 Florist Guide
After twelve years working with NYC florists, here are the ten flower shops in New York City I'd actually recommend to a friend. Real names, real neighborhoods, real prices — from luxury Midtown studios with 30 years of corporate clients, to family-run shops on the Upper East Side, to artist-owned bohemian SoHo studios.
Same-Day Flower Delivery in Chicago: A Complete 2026 Guide
Need flowers delivered today in Chicago? Here's exactly which shops to call, what to expect for delivery times across the loop and neighborhoods, real pricing, and the cutoff times that actually matter. Plus the three mistakes that get same-day orders sent back.
The Best Flowers for Sympathy and Funeral Arrangements
Selecting the right flowers during a time of loss is a profound way to express your condolences. Explore our expert guide to finding the perfect, meaningful arrangement.
How to Keep Cut Flowers Fresh Longer: 15 Florist-Tested Tricks
Stop watching your beautiful bouquet wilt after two days. Learn the professional secrets to keeping your flowers vibrant and fresh for weeks.
Funeral Flower Etiquette: What to Send and What to Avoid
Navigating the loss of a loved one is hard enough without worrying about floral protocols. Discover exactly what to send and how to express your condolences properly.